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Virtual assistant complement office space hub

BAXTER — Virtual assistants offer office support for everything from creating mailing lists to creating and delivering Power Point presentations.

Tessa Hall, owner of Lakes Area Virtual Assistant in Brainerd, says she can work on tasks for companies without needing them to provide her a desk or benefits. Clients may need individual projects completed or ongoing assignments. Hall started her business in order to be a stay-at-home mom with her young daughter. She educated herself and took online training on all the aspects of starting her own virtual assistant business.

“I had hopes the clients would just come,” she said, but getting her name out there has taken more than hanging out a virtual shingle.

Now she handles email marketing for Brainerd Floral.

Her company is a complement to her husband Scott Hall’s Brainerd BizSpace endeavor. Customers in need of office space may also need someone to handle their event planning, invoicing, data management, newsletter, bulk mailings, even trade shows. That’s where the virtual assistant comes in at a rate of $30 to $35 per hour depending on short-term occasional support or regular clients.

“We can work as little or as much as the client needs,” Hall said.

For 10 years Hall has been the Lord of Life Church wedding planner.

“I love it,” she said enthusiastically. “I just really love it. If I could do that full time, it would be awesome.”

In the meantime, Hall is willing to run the gamut of services with her fledgling company.

She said social media for business needs to come into its own in the lakes area.

“People need to start realizing the power of it,” Hall said of inexpensive ways to promote business. “I want the word to get out that virtual assistants exist.”

At Brainerd BizSpace, effort is going into a vendor fair to bring together home-based businesses here.

“I really want to build the local market,” she said.

RENEE RICHARDSON may be reached at 855-5852 or Follow on Twitter at

Renee Richardson
Richardson is a Pacelli High School graduate from Austin, Minn., who earned an applied science degree from the University of Minnesota, Waseca, with an emphasis in horse management. She worked extensively in the resort industry. She received an associate’s degree from Central Lakes College, where she was editor of the Westbank Journal student newspaper, as well as a summer intern at the Dispatch. She graduated from St. Cloud State University summa cum laude with a bachelor’s degree in mass communications and interned at the St. Cloud Times covering business while attending SCSU. She's been with the Brainerd Dispatch since 1996.
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