Better Business Bureau of Minnesota and North Dakota selected Susan Adams Loyd as its new president and CEO.
Adams Loyd, who most recently served as president and general manager at Clear Channel Outdoor, joined the organization Jan. 30.
Adams Loyd comes to BBB after a career of leadership roles in the media and publishing industries. Prior to Clear Channel Outdoor, she was principal of Beaver's Pond Press. She was also vice president and general manager at WCCO-TV. She replaces Dana Badgerow, who served as CEO of BBB of Minnesota and North Dakota from 2009 to 2016.
"We're very excited to welcome Susan to our Better Business Bureau," said Barb Grieman, senior vice president of BBB of Minnesota and North Dakota in a news release. "Her qualifications and leadership background make her a natural fit to lead us forward."
In addition to a proven track record of effective leadership, Adams Loyd has an extensive background in advocacy for business issues in the region. She's a current board member at the Minneapolis Regional Chamber of Commerce and the Twin Cities Communications Council. Prior board experience includes Meet Minneapolis, the University of Minnesota Alumni Association, and the Minneapolis Downtown Council. She is also a member of the Minnesota Women's Economic Roundtable.
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Adams Loyd's passion for her community extends to her volunteer work, the BBB reported. She's a board member at Team USA Minnesota and Twin Cities Dunkers. Previously, she served on the boards of Forecast Public Art and Greater Minnesota River Valley Council of Girl Scouts, and co-chaired the National Senior Games.
Adams Loyd has a bachelor's degree in speech-communication from the University of Minnesota and a master's degree from Minnesota State Mankato. She is currently enrolled in the master of arts in management program at Harvard University Extension.
