Biz Buzz: HomeGoods announces grand opening

The new store is opening in the former J.C. Penney building in Baxter just in time for the holidays

Exterior look at ongoing construction work for new store.
Work continues Friday, Nov. 4, 2022, on renovating retail space for the new HomeGoods store, which announced it will host a grand opening the morning of Nov. 19 in Central Lakes Crossing, 7352 Glory Road, Suite 150.
Renee Richardson / Brainerd Dispatch

BAXTER — Just in time for the critical holiday shopping season for retailers, HomeGoods announced late Friday afternoon, Nov. 4, it is opening its new store in Baxter on Nov. 19.

The HomeGoods store is one of two stores opening in the former J.C. Penney store on Glory Road in Baxter. The other store opening in the former big box retailer space, which has been vacant since J.C. Penney closed, was previously announced as Hobby Lobby Stores Inc.

HomeGoods’ grand opening is slated from 8-10 a.m. Nov. 19 in Central Lakes Crossing, 7352 Glory Road, Suite 150.

HomeGoods stated it expects to fill about 65 full- and part-time positions.

In celebration of its new store location, HomeGoods reported it will contribute to the Baxter community by presenting a $10,000 donation to Second Harvest North Central Food Bank, which serves over 100 hunger relief agencies in Aitkin, Cass, Crow Wing, Itasca, Koochiching, Kanabec and Mille Lacs counties in North Central Minnesota.


HomeGoods describes itself as a “leading off-price home décor store in the U.S and worldwide” and promises an “an ever-changing selection of high-quality merchandise at excellent values. With prices generally 20%-60% below full-price retailers’ (including department, specialty, and major online retailers) regular prices on comparable merchandise, the HomeGoods shopping experience is fun and inviting. From top brands and designers to exciting finds from all over the world, HomeGoods offers an inspiring selection in countless styles for every room of the house.”

HomeGoods reports its merchandise departments include furniture, rugs, lighting, decorative accessories, kitchen and dining, bedding, bath, pet accessories, storage, workspace, outdoor, gourmet, wellness and more.

The store covers about 22,836 square feet. Regular hours are listed as 9:30 a.m. – 9:30 p.m. Monday-Saturday and 10 a.m. – 8 p.m. Sunday, but the company noted the hours may shift.

The company also stated all stores, including the newest openings, have updated health and wellness practices to help protect the health and well-being of customers and associates.

More Biz Buzz:
Lexington Manufacturing celebrates 25 years in Brainerd on June 1.
The restaurant was expected to build along Washington Street in 2016 but withdrew from those plans. This concept is for a drive-thru location.
Steve Mau, Brainerd General Rental owner, was elected president of the American Rental Association earlier this year.

“Our amazing values, brand names, and vast assortment make HomeGoods an exciting destination for shoppers,” said John Ricciuti, HomeGoods president, in a news release. “With a large variety of merchandise from around the world, customers will always find thrilling values in our treasure hunt shopping experience. We are happy to provide Baxter, MN with a new HomeGoods.”

HomeGoods operates more than 846 stores across the country and is a division of The TJX Companies Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide. As of January 29, 2022, TJX operated a total of 4,689 stores in nine countries, the United States, Canada, the United Kingdom, Ireland, Germany, Poland, Austria, the Netherlands, and Australia, and five e-commerce sites.

HomeGoods remodeled part of the former J.C. Penney store in Baxter to make way for this new chapter. That store has been vacant for years. J.C. Penney constructed a one-story, 83,000-square-foot building near the corner of Highway 371 and Glory Road by the Walmart Supercenter and moved into the Baxter store from its northeast Brainerd location in 2008. It closed its retail store in July of 2017. Speculation has run rampant since then as to what may move into the space and now the wait is nearly over.

RENEE RICHARDSON, Brainerd Dispatch managing editor, may be reached at 218-855-5852 or . Follow on Twitter at .

Renee Richardson is managing editor at the Brainerd Dispatch. She joined the Brainerd Dispatch in 1996 after earning her bachelor's degree in mass communications at St. Cloud State University.
Renee Richardson can be reached at or by calling 218-855-5852 or follow her on Twitter @dispatchbizbuzz or Facebook.
What To Read Next
Get Local