Our Opinion: Candidate endorsement letter guidelines for the Brainerd Dispatch

Endorsement letters for the Nov. 8 general election will be accepted through Nov. 3 for print in the Nov. 6 edition of the Brainerd Dispatch.

Brainerd Dispatch editorial
We are part of The Trust Project.

The Nov. 8 general election is about 6 weeks away and the interest in submitting candidate endorsement letters for publication in the Brainerd Dispatch is picking up.

As we did before the primary election, we thought it would be good to remind readers of our rules for submitting political endorsement letters.

Whether writing in favor of a candidate or against, every writer is allowed one letter per candidate per election cycle. That means if a writer had an endorsement letter run for a candidate in the primary election, they cannot have another endorsement letter run for the same candidate in the general election. As with all Reader Opinion letters, writers are limited to one endorsement letter per week.

Political endorsement letters are limited to 150 words, and the Brainerd Dispatch asks writers to not include specific information or allegations for or against a candidate that we cannot verify.

Endorsement letters for the Nov. 8 general election will be accepted through Nov. 3 for print in the Nov. 6 edition of the Brainerd Dispatch.


Endorsement letters can be emailed to or dropped off at the Brainerd Dispatch offices at 506 James St. between the hours of 8:30 a.m.-4:30 p.m. Mondays through Thursdays, and 8:30 a.m.-noon on Fridays.

We won’t promise a date of publication for endorsement letters in the Brainerd Dispatch though we do try to publish them as soon as we can.

In general, here are the Brainerd Dispatch’s rules for submitting letters to the editor and other opinion pieces:

  • Respond to the opinion, not the opinion maker. If you disagree with the substance of an opinion piece, tell us why but don't attack the writer. We want your opinions on the subject, not personal attacks on people for having an opinion.
  • Email submissions are preferred but we understand many people don't have or prefer to not use such technology. For mailed or dropped off submissions, the best bet for quick publication is to submit a typed or printed letter. Letters we can't read will be rejected.
  • Guest Opinions are reserved for our columnists and select submissions at our discretion. We'd ask that those seeking a Guest Opinion instead submit a Reader Opinion letter. The 300-word limit for Reader Opinions will still apply, as does the one-week limit between submissions.
  • Copy-and-paste submissions, such as from chain emails, will not be accepted; nor will boilerplate submissions sent out en masse on a subject.
  • Humor is appreciated if it can be understood and is in good taste. Sarcastic or mocking letters, such as those that include name calling, will be rejected. Complaints against private businesses will, in most circumstances, also be rejected. 
  • The Dispatch reserves the right to reject any submissions deemed inappropriate or inaccurate.
  • All letters may be edited for content, clarity, and length at the editor's discretion.

If readers have any questions or would like more information, they can call the Brainerd Dispatch at 218-829-4705.

Read more Our Opinion
Not only is voting one of our most cherished, fundamental rights, it also is one of the best ways in which we can collectively make our voices heard on the direction we’d like to see the country go.

The Brainerd Dispatch Editorial Board members are Dispatch and Echo Journal Publisher Pete Mohs, former Dispatch Publisher Terry McCollough, Dispatch Editor Matt Erickson, Dispatch Managing Editor Renee Richardson and Echo Journal Editor Nancy Vogt.
What to read next